What are all the benefits of joining? Let us count the ways.
State-of-the-Art Online Learning Database of All Your Exercises and Action Plans Strategies Exclusively for Independent Professionals Marketing Strategies That Work Interviews by Expert Marketers Twice Monthly Coaching Calls Archive of Marketing Samples Programs From Trusted Partners Additional In-Depth Online Programs Contribution as the Core of Our Business
By joining the Fast Track Marketing Club, you'll gain the following benefits, and much more.
One of the most powerful way to learn anything new is through online learning. You can read, listen and do exercises all in one place, in addition to sharing ideas with others learning the same material. You'll learn the information and practices you need to be successful at attracting clients one step at a time.
Retention is the biggest challenge of learning anything. Reading and listening alone are more powerful when combined. And when you do written exercises you retain even more. The Fast Track Program also keeps all your exercises and action plans in our online database so that you can return anytime to edit and fine tune them.
There are a lot of books and courses on marketing. However, programs exclusively for professional service businesses are much more rare. If you're a consultant, coach, trainer, financial planer, marketing or employment professional you need a marketing system and strategies that are proven to work for your kind of business.
When learning marketing, you need more than theories and strategies. You need approaches to marketing that actually work to attract more clients to your business. You don't need general plans; you need specific plans. And you need strategies and plans that have been proven in the real world by Indpendent Professionals just like you.
No one person can know everything there is to know about marketing professional services. That's why we've called on dozens of experts and interviewed them about the specific how-to's of many different areas of marketing. From networking to speaking, from determining the best clients to work with to fitting marketing into a busy schedule, these interviews give you more proven hands-on strategies that will work for you.
Another way to help learning stick is through questions and answers and coaching. The Fast Track Program also includes a series of live group coaching sessions on all the Fast Track lessons. In each session we discuss the material in one of the lessons, answer questions and do some hands-on coaching with a few participants. We do a total of eight of these sessions as a series over four months and then repeat these sessions every four months. In addition, we record all of these sessions so that you can listen later if you cannot attend live.
One of the best ways to learn marketing is to study examples of successful marketing materials. The Fast Track Program includes an archive of the following materials: Executive Summaries, web home pages, web service pages, articles, other web pages, proposals and specific marketing action plans. Once you've completed the Fast Track lesson, you can study the materials related to that session and emulate (not copy) them for your business.
If you're looking for even more specific marketing programs or services, we have partnered with several other top marketing experts whom we trust. You can simply link to their websites to learn more. Our partners have services and programs on copywriting, developing eZines and websites, marketing online, developing case studies, and individual marketing coaching. If you need more assistance than is included in the site, help is only a click away.
In addition to the Fast Track to More Clients program, the website includes two other bonus programs: The complete InfoGuru Marketing Manual as a pdf and the Website ToolKit as an online program. These programs, were sold separately for a total of $248 and are included at no additional cost when you join the Fast Track Program. These programs contain more in-depth marketing ideas and tutorials that augment the Fast Track Program.
Business isn't just about making money; it's about making a difference. A big emphasis on the Fast Track Program is how to structure your business and services to make the contribution you want with your most ideal clients. Business shouldn't be a survival game but a thriving game where business is win-win. And this means marketing with integrity and dignity. You don't have to sacrifice your values to be successful in business, in fact, it's just the opposite.
In you have more questions about the Marketing Club, the answers are probalby on our FAQ page.